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WHY IS SEARCH ENGINE OPTIMISATION (SEO) SO IMPORTANT?
The search landscape is rapidly evolving, and with regular algorithm updates by the 2 industry leaders (Google & Bing) getting visibility for your business is a continuous process that is more competitive then ever.
But it’s worthwhile with significantly higher click through rates and conversion for ‘organic’ search results versus paid advertisements.
SOME INTERESTING STATISTICS ON THE VALUE OF SEO
- 67,000 searches on Google every second
- 39% of all global e-commerce traffic comes from search
- 93% of all online experiences start with a search
- Nearly 80% of users ignore paid search results
- 95% of users do not go past the first page of results
If you want to find out more you can check out the source article from SEO Tribunal
NEED SOME HELP GETTING YOUR BUSINESS STARTED?
Did you know that government backed loans are available to support small businesses starting up? Flexible amounts up to £25,000, repayment terms of 1-5 years and mentoring to help get your business off the ground.
Check out the Start Up Loans Company* here or search ‘Government Backed Start Up Loans’
* The Start Up Loans Company is a of subsidiary of the British Business Bank and is responsible for delivering the Government’s Start Up Loans programme.
The British Business Bank is owned fully by HM Government.